Goal -
Increase your chances of success by defining your goals. Try aiming for a 20%
to 30% increase in social interaction.
Measure -
Measure posts success by using services like Google Analytics and Facebook
insights to track account success through metrics. Sites like Google Trends
will allow you to identify which of your post topics are currently performing
best online.
Converse -
Reward those who follow you favorably by following them back to show that you
are interested in your users on a deeper level. Share your industry related
content, ask questions and respond to feedback.
Verify -
Legitimize your profile by verifying or claiming it. This will show that you're
in control of your social media presence.
Simplicity -
Keep text posts brief and focus on visuals. Posts with images and videos have
been known to increase engagement by 180%.
Cross Promotes -
Each network's audience can react differently to a post. To increase chances of
successful trending, repurpose your posts. Share YouTube videos on Facebook,
and re-tweet Facebook statuses on Twitter.
Manage - Taking the time to update your newly
established social media presence can be time consuming. Invest in an
aggregator all like Hootsuite that allows you to manage and schedule posts over
multiple social media platform.
No comments:
Post a Comment